ro0's posterous: Nike Jap Marco Tulio Ad... looks lk the Rexona #Entregaelalma Campaign.... Write a support message on a Statute, sounds very familiar

Nike Japan has launched a global ‘Write the future’ campaign for the FIFA World Cup 2010 starring iconic Brazilian-Japanese footballer Marcus Tulio Tanaka, online at Nike Japan’s Football website nike.jp/football/future. Nike invites members of the public to submit their comments in support of the Japan team at the FIFA World Cup 2010 in South Africa. The best messages are being carved on a life-size statue of Tanaka placed at Nike’s Harajuku store. Four cameras have been set up to capture when a winning message is carved on the statue.
In the Rexona - Entrega el Alma campaign the fans could write a support message for the Mexican Soccer team too. This Fan Monument is now @ the center of the mexican fans celebration. Reforma Street...please view more @ ro0's posterous