Thursday, May 20, 2010

ro0’s posterous: Write the Future - Nike Directed by Alejandro G. Inarritu. Futured by Cristiano Ronaldo, Rooney, Homer Simpson

The three TVC "Write the Future," was directed by the mexican Alejandro G. Inarritu ("21 Grams," "Babel") and rock stars soccer luminaries such as Cristiano Ronaldo, Wayne Rooney, Landon Donovan and Ronaldinho, and also features cameos from the likes of Kobe Bryant, Roger Federer, Homer Simpson and Gael Garcia Bernal

Nike VP-Brand and Category Management Trevor Edwards declared that the marketer's TV creative for June's World Cup was "among the best we've ever done,"

What do you think? ro0’s posterous

Via: Wieden & Kennedy, Amsterdam

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