Tuesday, April 20, 2010

davefleet.com: Social Mediators 6 – Living with the iPad; Living with less PR podcasting

In this week’s episode of Social Mediators, Terry Fallis, Joseph Thornley and I talk about some of the limitations of the iPad and changes to two of the longest running PR podcasts – Inside PR and For Immediate Release.

Joseph thinks that Steve Jobs has made a mistake with the product by limiting its usefulness for content creation. I think that “Steve Jobs has always done – what Steve Jobs wants to do.” Terry doesn’t see it as a mistake and expects that Apple will sell a “whack of them.”

Also, after four years and 200 episodes of Inside PR, Terry Fallis and David Jones have given up podcasting.Martin Waxman will carry on with new co-hosts. Why did Terry quit? Partly fatigue. But also a sense that the show needs to be refreshed, that it will benefit from an infusion of new ideas.

We also talk about the changes to the longest running PR podcast – For Immediate Release – as Shel Holtzand Neville Hobson announced that they’ve cut back from two shows a week to a weekly podcast. FIR is a must listen for us and we’re glad that Shel and Neville are carrying on.

Click link to see video:


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