Great Advertising, Clever Ads: FIFA World Cup Ads adidas Football "The Quest" Full length version

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Great Advertising, Clever Ads: Super Sexy CPR by Fortnight Lingerie

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Great Advertising, Clever Ads: Audi A1 "the next big thing" movie 2 of 6 with Justin Timberlake

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Great Advertising, Clever Ads: LG Ally Phone "The Plan" Iron Man 2 Ad

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Great Advertising, Clever Ads: The Webby Awards Unveil Winners For Best Interactive Advertising

The 14th Annual Webby Awards today unveiled the winners in interactive advertising, with BBDO leading with 12 awards, followed by TBWA\Chiat\Day (4), BBH (4), DDB Stockholm (3), and Wieden + Kennedy (3).

At the star-studded ceremony on June 14th in New York City, BBDO will be presented with the Webby Agency of the Year Award, which recognizes the most successful agency across all Webby categories, including, interactive advertising, websites, mobile sites, and online film and video.
Academy judges like R/GA's Bob Greenberg, Ogilvy's Lars Bastholm, and Crispin Porter + Bogusky's Alex Bogusky selected Webby Awards winners, while people around the world cast nearly one million votes in The Webby People’s Awards, setting a new Webby record. A full list of both Webby Awards and People’s Voice Awards winners can be found at www.webbyawards.com.
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Great Advertising, Clever Ads: The Future of Advertising

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Great Advertising, Clever Ads: Taylor Swift Sony Cyber-shot DSC-TX7 "Fans" TV Commercial Ad

Sony Electronics has teamed up with four-time GRAMMY award-winning singer/songwriter Taylor Swift to promote its latest Cyber-shot® digital cameras in an integrated marketing campaign that puts the spotlight on the company’s latest innovations.

The ads with Swift zero in on the sleek and powerful Cyber-shot DSC-TX7 digital still camera and its intelligent iSweep Panorama feature that captures ultra-wide panoramic shots in one easy “press and sweep” motion; a technology innovation currently only available by Sony.

Primetime advertising spots featuring Swift discovering that she can capture the breadth of her audience with the new TX7 camera will start airing today on NBC, FOX and CW, accompanied by digital and print ads carried out through June. Sony will also spread the word about the new digital camera commercial through social networks.

“My fans are on the cutting edge, and I’m very interested in the newest and best technologies out there,” said Swift. “I’m super excited to be working with Sony and using the TX7 camera. The iSweep panorama mode is amazing.”

“This campaign with Swift and the TX7 camera is the start of a year-long campaign designed to demonstrate the quality, innovation, style and design that only Sony-branded products stand for,” said Stuart Redsun, Sony Electronics’ senior vice president, corporate marketing. “Sony is the only electronics company that creates entertainment and the only entertainment company that makes electronics. The ‘wow’ factor in our newest ad is clearly illustrated when Taylor puts the TX7 in action.”

“The campaign launches with Taylor Swift visiting Sony's Innovation Center to try out the new Cyber-shot,” noted Ari Weiss, Creative Director for 180 Los Angeles. “Throughout the year we’ll have different visitors drop in to experience the latest in Sony innovations. You may even see Justin Timberlake stop by.”

Credits:
Credits:

Campaign: 2010 Sony HQ
Length: 30
Spot: Fans
Agency: 180 Los Angeles
Client: Sony

Agency: 180LA
Executive Creative Director: William Gelner
Creative Directors: Ari Weiss & Gavin Lester
Copywriter: Kevin Doyle
Art Director: Chris Toland
Head of Production/Managing Partner: Peter Cline
Executive Producer: Colleen Wellman
Producer: Bé Garrett
Group Account Director: Kelli Stam
Account Director: Michele Tebbe
Planner: Sebastian Gunnewig
Production Co.: Smuggler
Director: Guy Shelmerdine
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Great Advertising, Clever Ads: U2 - 2010 FIFA World Cup Ad "One Game Changes Everything" - United

Produced by ESPN in conjunction with Wieden + Kennedy and directed by cinematographer Lance Acord (Being John Malkovich, Adaptation, Lost in Translation), “United” conveys the passion for the FIFA World Cup that unites disparate cultures (set to U2’s “Magnificent”).

This is the latest spot in ESPN’s “One Game Changes Everything” campaign, which consists of a total of five spots. The first spot, “Robben Island,” debuted on April 7 and focuses on the historic impact of the 2010 World Cup being held in South Africa. Future spots focus on the passion, traditions, rivalries and glory that are unique to the World Cup.
Credits:
AD AGENCY: Wieden + Kennedy NY
DIRECTOR: Lance Acord
AD CAMPAIGN: "One Game Changes Everything"
WHERE AIRING: Across the ABC/ESPN family of networks
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Great Advertising, Clever Ads: Audi A1 with Justin Timberlake The Next Big Thing Promo Trailer Ad

"The next big thing" is the action-thriller starring Justin Timberlake, Dania Ramirez from Heroes and the X-men movies.This is the much anticipated Audi A1.
Credits:
Client : Audi
Advertising Agency: Heimat Berlin
Digital Agency: Neue Digitale / Razorfish, Berlin, Germany
Executive Creative Directors: Guido Heffels, Jürgen Vossen, Sven Küster
Creative Director: Myles Lord, Fabian Roser
Production Company: ACNE Film
Director: Henrik Sundgren
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